Beyond Messaging - Your Passport to the Online Universe of your Chinese Audience
WeChat from Tencent combines instant messaging, social media, apps, and mobile payment. It is China’s “app for everything” and a “super app” because of its wide range of functions for both individuals and businesses.
With an impressive user base surpassing 1.24 billion active users by the end of 2021, WeChat expands its international reach, attracting users from various demographics, including Chinese migrants, international students, and individuals from all walks of life. In New Zealand, there are currently over 200,000 active users.
Our Service Scope
Tailored Marketing Strategy
We craft bespoke WeChat marketing strategies, optimize resources, and focus on achieving your goals.
- Customized Strategy
- Conversion Funnel for Maximised Results
- Goal-Oriented Approach
- Define Brand’s Tone of Voice
Official Account Setup
We assist in establishing a WeChat Brand Account to cultivate an authentic and credible brand image for your Chinese audience.
- Account Registration
- Brand Profile Creation
- Account Functionality Setup
Brand Account Management
Providing day-to-day brand account management, we ensure a strong online presence, meaningful audience connections, and brand growth through creative content and consistent engagement.
- Content Planning and Creation
- Visual Localization
- Audience Engagement Activities
- Customer Enquiry Handling
- Monthly Report
WeChat Ads / Media Buy
Our skilled ad specialists can boost your brand exposure and engagement to the maximum.
- Ad Account Set Up
- Ad Targeting Strategy Configuration
- Ad Creative
- Ad Placement & Monitor
- Ad Data Analysis
Influencer Marketing (KOL / KOC)
Collaborating with KOL/KOC empowers your brand to engage authentically and effectively with your target audience.
- KOL/KOC Sourcing
- KOL/KOC Campaign Planning and Management
- Live Streaming Campaign
WeChat E-Commerce Store
WeChat store enables you to showcase and sell your products seamlessly to Chinese customers.
- WeChat Store Set Up
- WeChat Store UI Design
- WeChat Store Operation
WeChat CRM Loyalty
WeChat CRM helps you build and manage meaningful relationships with your customers on the WeChat platform.
- CRM Planning
- CRM Program UI Design
- CRM Program Development
- CRM Program Management
Frequently Ask Questions
The functions include Messaging, WeChat mini program, WeChat mini program, Moments, Channels, Top Stories (News), WeChat official account, WeChat Advertising.
- Greater traffic and income potential for original video creators.
- WeChat’s AD revenue growth will revolve around WeChat channels
- Decluttering of group chats and moments promotional messages.
- High brand visibility on WeChat search.